Hello, and welcome to this course on Banner Advertising. In this course we're going to cover how to drive traffic with banner advertising. This course is divided into three modules:
Module one covers creating banner ads;
Module two covers ad campaign goals; and
Module three cover setting up and running the campaign.
By the time this course is over you'll know how to effectively create and run banner ad campaigns for your business. So without further ado, let's dive into the first module.