HOW TO WRITE A MARKETING PLAN Impresión bajo demanda

HOW TO WRITE A MARKETING PLAN

Código de artículo:
4396081405
ISBN:
9781398619739
Páginas:
192
Tipo de libro:
Impresión bajo demanda

Impresión Bajo Demanda.


Tiempo de despacho de pedidos es de 15 a 20 días hábiles, una vez confirmado el pago del pedido. 

A strong marketing plan can turn a great idea into lasting success. How to Write a Marketing Plan is your step-by-step guide to creating a clear, effective and results-driven plan. Learn how to carry out a marketing audit, set objectives, manage budgets and build campaigns that deliver measurable impact. You'll also discover how to use digital tools, from email and social media to mobile marketing and web analytics, to reach the right audience at the right time. Written by leading marketing expert, John Westwood, this updated edition is packed with practical exercises, templates and top tips to help you present and implement your plan with confidence. Complete with summaries and a detailed sample plan, it's the essential guide for anyone who wants to boost their brand or business.

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